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Fall/Winter '21 collection

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The Prelude

Hydeout

5G CoPilot Project

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#Liveoutloud

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Journeys of inspiration - Norway

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Dekmantel Festival 2015

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The Prelude

Hydeout

Hydeout: The Prelude - Cinematic live-performances like no other.

With the live events space thrown into uncharted territory, artists, labels, festivals and music lovers around the world have turned to digital streams and shows to establish a ‘new normal’ within the music realm. Driven by a passion to share authentic and exclusive content that leaves a lasting impact, and a determination to bring people from every corner of the globe together through music, the creators of Hydeout have seized upon this new shift into the digital world, working tirelessly around the clock with some of the greatest minds in the virtual reality space to bring its fans a digital paradise that has never been seen before.

Once again, Matemade teamed-up with long time partner Final Kid Films create the initial 10 live-performances. Over a periode of 7 months, Hydeout proved to be one of the most challenging projects of the year 2020. The worldwide pandemic demanded an incredible flexible production strategy and an everlasting versatility. Nevertheless we're incredibly proud to present this unique series of on-demand livestream episodes. Setting new standarts in live-stream film making and aiming to give ravers back the freedom of expression and interactivity that they lost with the pandemic.

A revolutionary digital escape for all the music lovers out there.

Behind the scenes

A year without festivals has taken its toll on us, and our lives might feel a little dull. Hydeout: The Prelude is a good example of how the industry can innovate and leverage technology to reimagine what music events could look like in the future.

The cinematic live-performances featured some of the worlds top artists. DJ Snake, Don Diablo, Nervo and Sam Feldt were among the exclusive selection of artists featured. Our team translated their extensive experience in festival and music film production to this shifted industry. Check out the video below to get a behind the scenes peek on how we created all 10 episodes.

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Stepping through the portal, users will be transported to every corner of the globe.

Designing the Hydeout World

As the leading production partner, we were challenged to set the tone for the audio visual stage design of the live-venues. Together with the audiovisual masterminds of Circus Family, we came up with 10 unique light-installations. All designed from scratch, each installation was made to seamlessly fit into the unique architectural features of the venues, creating a one-of-a-kind immersive Hydeout world.

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Credits

Client Pico Singapore
Client producer Mark Lim
Client producer Clare Yau
Production company Matemade
Production company Final Kid Films
Directed by Rakhal Heijtel, Ruurd Vulink, Charly Friedrichs
Producer Nadjim Tsouli
Executive producer Niels Gross